Fourteen days to have the conversation before it costs you the company.
There is a conversation you and your co-founder keep not having.
Maybe it is about roles. Maybe about how much risk each of you can stomach. Maybe about equity, or about who has the final say when you disagree. You both know the topic. You both step around it, because the company is going well enough and the conversation might not go well at all.
That is how co-founder relationships break. Not in one fight. In two years of small avoidances.
This sprint walks both of you through the conversation in a structure that makes it safe to have. One email a day. Some days you work alone. Some days you compare answers. By day 14 you have a written agreement on vision, roles, values and what happens when you disagree.
What happens over the 14 days
Days 1 to 5: surface. The assumptions you hold about each other that might be wrong. The Roles and Responsibilities Map: who decides, who owns, who is consulted, who is informed. Where you see different futures.
Days 6 to 10: compare. The Values Alignment Audit, done separately, then side by side. What you would do if your co-founder left tomorrow. How the relationship has changed since day one.
Days 11 to 14: agree. The Difficult Conversation Script: five steps, your words, your topic. You end with a Co-Founder Alignment Agreement both of you sign.
Four worksheets: the Roles and Responsibilities Map, the Values Alignment Audit, the Difficult Conversation Script, the Co-Founder Alignment Agreement. PDFs, yours to keep.
This is for you if
You are two or three founders, past the garage stage, and something has shifted between you that nobody has named. Buy it once and do it together; the emails are written for both of you.
It is not for you if the relationship has already broken. That needs a room and a third person, not an inbox. If that is where you are, write to me.
"He saw me as a whole person and challenged my actions in life as a private person and professional in the company."
Stine Hulvej, Co-Founder, Low-Fi, on working with Peter
Who is writing the emails
I'm Peter Sorgenfrei. I built six companies over 15 years. In 2019 I stopped listening to my body. In February 2020 it stopped for me: six weeks in bed, twelve weeks out, and the board let me go while I was still down.
I rebuilt from there. Since 2020 I have coached 67 founders and CEOs across 13 countries, from Copenhagen. My book, The Whole Human Leader, is out now with Wiley.
These sprints are the same thinking I use with 1:1 clients, cut down to the part you can do on your own in fourteen mornings. A Whole Human Baseline with me is €1,700. This is $47.
The details
Fourteen emails, one a day, starting the morning after you buy. Each takes ten to twenty minutes. Four worksheets as PDFs, yours to keep. Reply to any email and it reaches me, not a support queue.
$47, once.
Questions people ask
Is this a course? No. It is fourteen emails and four worksheets. No login, no video, no community. The work happens in your calendar and your notebook.
How much time does it take? Ten to twenty minutes a day. A couple of the days ask for a longer sitting, about an hour, and they tell you in advance.
Can I do it with my co-founder or my number two? Yes. Forward the emails. This sprint is written for two people from the start.
Do I get the emails all at once? No. One a day, on purpose. The gap is where the thinking happens.
What if I want more than emails? Write to me at the end of the sprint. That is usually where the 1:1 conversation starts.